Episode

[RadioWeek 2026] Day 1 - Transforming FM/DAB+ Data Into Measurable Impact

S6 E1 · January 26, 2026 · 68 min

In this episode, Mike Hulvey, Omar Essack, Pierre Bouvard, Steve Newberry, and Joe D'Angelo discuss the evolution of radio, highlighting HD Radio and recent innovations. They examine the competitive car dashboard landscape, streaming challenges, and the role of car radio in revenue. The panel explores DTS AutoStage benefits, audience measurement, data analytics, and privacy, stressing ad exposure and revenue lift. They also address monetization strategies, safety with visual ads, and visual feature integration. The episode concludes with insights on the global digital radio market and future radio dashboard developments.

Key Points

  • Radio's integration with modern vehicle dashboards, particularly through DTS AutoStage, ensures that it remains a prominent and easily accessible medium for drivers amidst increasing digital options.
  • Broadcasters can leverage next-day data analytics from DTS AutoStage to make informed programming decisions, allowing them to quickly assess the impact of special events and daily content changes.
  • The addition of visual components to radio ads through platforms like Q significantly enhances ad effectiveness, offering new revenue opportunities and providing advertisers with valuable audience engagement insights.
Speakers AI Chat

Mike Hulvey

Guest · 11%

Omar Essack

Host · 20%

Pierre Bouvard

Guest · 22%

Steve Newberry

Guest · 12%

Joe D'Angelo

Guest · 32%

Chapters
0:00Evolution of Radio: Engagement, HD Radio, and Innovations
1:36Battle for the Car Dash and Streaming Issues
2:36Sponsor: Xperi and Car Entertainment Landscape
4:19Expert Panel and Impact of Car Radio on Revenue
7:50DTS AutoStage: Experience, Compatibility, and Broadcaster Benefits
14:42Discoverability, Audience Measurement, and Data Analytics
23:19DTS AutoStage Analytics and Market Size Data Access
26:14Audience Share and Performance Analysis
28:00Measuring Audiences and Advertiser Data Utilization
34:02Listening Analysis and Enhancements for Different Radio Platforms
39:07Privacy, Consent, and Driver Profile Portability
41:07Ad Exposure, Revenue Lift, and Visualization for Stations
50:23Monetization and Demographics in Car Technologies
53:46Revenue Mechanisms and Safety Concerns with Visual Ads
55:44Implementing Visual Features and Video Services in AutoStage
59:12Digital Radio in Global Markets and Future Developments
1:02:06The Role of Metadata and Future of Radio Dashboards
1:07:01Integration Steps for Broadcasters with DTS AutoStage and Closing Remarks
Transcript

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