Episode
[GOCS] Episode 3 - Strategies for Attracting and Retaining Elite Talent
S4 E8 · May 8, 2024 · 74 min
Omar Essack hosts a panel featuring Ravi Nair, Ricki Sanchez, Stefano Fallaha, and Jennifer Leimgruber. They discuss engaging India's youth audience, Ricki's radio journey, attracting young talent, integrating social media, radio-podcasting synergy, and corporate influence on content and talent.
Key Points
- Radio stations need to adapt to modern platforms like social media, video streaming, and podcasts to attract and engage younger audiences effectively.
- Investing in a fun, dynamic, and inclusive work environment, alongside offering tangible growth opportunities, is key to retaining Millennial and Gen Z talent.
- The recruitment process should involve active hunting through platforms like college radio, podcasts, and live events, while also leveraging current young talent to identify potential new recruits.
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